Cynthia Willming, Ph.D.
Instructional Associate Professor, Department of Sport Management
Meet Cynthia Willming, Ph.D.
Instructional Associate Professor
Education
- Ph.D. in Health and Human Performance, Specialization in Tourism, Minor in Sociology (University of Florida, 2001)
- M.S. in Recreational Studies (University of Florida, 1994)
- B.S. in Recreation (University of Florida, 1993)
Mailing Address
FLG 300A
P.O. Box 118208
Gainesville, FL 32611-8208
Biography
Cynthia Willming, Ph.D., joined UF in 2009 as an Adjunct Faculty Member. Willming came to UF from Bethune Cookman College where she was chair of the Recreation Administration Program. Willming was also an assistant professor of Marketing and Leisure Service Delivery at California State University, Chico.
Willming’s area of research in tourism studies focused on the leisure travel behaviors of African Americans and their perceptions of racial discrimination while traveling for pleasure. The focus of this research has been to examine perceived racial discrimination based on sociological factors.
Research Interests
- Event Management
- Perceived Racial Discrimination and Leisure Travel
- Race and Leisure Travel
Courses
- SPM 3012 Social Issues in Sport
- SPM 3109 Sport Event Management
- SPM 4154 Managing Organizations in Sport
- SPM 5107 Sport Event Management: Principles and Applications